Season 2 Is Here. Automotive's Biggest Conversations Are Back.

Chris Kirby
June 24, 2026
2-3 min

When we launched Auto Futurecast, the brief was simple. Get the people actually driving change in automotive into a room and ask them the questions the industry is tiptoeing around. No managed answers, no carefully worded PR positions, no surface-level takes.

What we did not expect was how hungry the industry was for exactly that.

133,662 YouTube views. 19 episodes. Conversations that covered everything from EV infrastructure and battery technology to self-driving cars, digital retail, fleet electrification, insurance, and the uncomfortable geopolitics reshaping how vehicles are built and sold. Season 1 touched almost every corner of the industry and the response told us something important. The automotive sector is full of smart people who are tired of hearing the same polished version of events.

They want the real conversation. And that is what we are here to have.

133,000 Views Later. Here Is What We Learned.

Season 1 was not built around a content calendar or a topic matrix. It was built around a single question asked before every episode. What is the conversation this person is having privately that the rest of the industry needs to hear publicly?

The result was a season that felt genuinely different from most automotive media. An episode on EV misinformation that said out loud what most industry insiders have been thinking for two years. A conversation with Auto Trader that gave dealers an honest read on where retail is heading. A deep dive into the real cost of building EV charging infrastructure that cut through the optimistic press releases and got into the actual numbers. A discussion on EV insurance pricing that named the problem clearly and started to sketch what fixing it looks like.

These were not comfortable conversations in every case. They were honest ones. And 133,000 views later, the evidence is that honesty is exactly what this audience came for.

Season 2 Is Here. The Questions Get Harder.

The automotive industry in 2026 is at a genuinely pivotal moment. EV adoption is accelerating in some markets and stalling in others. The economics of dealership retail are shifting faster than most operators have adjusted to. AI is moving from buzzword to operational reality inside automotive businesses. The competitive landscape is being redrawn by new entrants, new access models, and new expectations from consumers who are no longer willing to accept the way things have always been done.

The conversations the industry needs to have right now are not the ones being had on panel stages at trade shows. They are the ones being had by the people inside these businesses who are actually making the decisions, carrying the uncertainty, and figuring it out in real time.

That is what Season 2 is built to surface.

The guests are bigger. The topics go deeper. The questions are harder. And the format that made Season 1 work, direct, unscripted, practitioner-to-practitioner, stays exactly the same.

Powered by the Leaders Shaping Automotive.

Season 2 would not be what it is without the partners who believed in this show and what it stands for.

Aon joins as our headline sponsor this season. One of the world's most recognised professional services firms, Aon operates across more than 120 countries helping organisations manage risk, make better decisions, and protect what matters most. Their presence in automotive spans insurance, risk consulting, and the kind of deep sector knowledge that makes them one of the most informed voices on what is actually happening inside the industry. Having Aon back this season is a genuine signal that the conversations Auto Futurecast is having matter to the organisations at the top of the industry.

Generational joins as a supporting partner this season. Their battery health certification technology is quietly solving one of the biggest confidence problems in the used EV market, giving dealers, lenders, and buyers a reliable way to understand what a battery is actually worth. Oliver Phillpott, co-founder of Generational, joined us in Season 1 for one of the most practically useful conversations we had all year. Having them part of Season 2 brings that same rigour into everything we do.

Tomorrow's Journey, the company behind the world's leading vehicle subscription platform, continues to power the show as its founding partner.

Season 2 Is Almost Here.  

The first episode drops on 25 June. Subscribe now on YouTube, Spotify, Apple Podcasts, or Amazon Music so you do not miss it.

If you have not listened to Season 1, the full episode library is at autofuturecast.com. Start anywhere. Every episode stands alone.

And if you are someone who has a conversation the industry needs to hear, you know where to find us.

Chris Kirby
Host, Auto Futurecast